New study says Facebook is as tempting as cigarettes and sex
Wednesday, October 10, 2012
Part of the reason for the surprising results, says lead author of the study Wilhem Hofmann, is social media’s high availability
How highly would you say you prioritize your Facebook-ing? A report by the University of Chicago Booth School of Business found that the desire to check social media platforms like Facebook, Twitter and Pinterestwere among the toughest-to-resist temptations — equivalent to cigarettes and sex.